Matthew Russell believes that his primary job as a real estate salesperson is to guide and educate his clients through the buying or selling process without overwhelming them; before, during and after the closing.

When it comes to providing support to his clients Matthew is uncompromising yet at the same time flexible enough to tailor his services to accommodate their unique and specific needs, no matter how great or small. Traditionally this involved communicating via telephone and email, but of late he has also found himself working with clients via text message, Skype and various social media platforms. Being constantly connected is just part of the job equation for Matthew and he embraces the speed at which he can get things accomplished from just his phone, anywhere at anytime.

Matthew's out-of-the-box thinking has also lead him to produce unique marketing materials for select listings that showcase what cannot necessarily be viewed during a traditional showing. For example, to highlight the remarkable views from one of his Central Park West listings, he created a dynamic 24-hour time-lapse video that displayed the view from the living room over the course of 24 hours in just 60 seconds. Within a day the video had been posted to Curbed.com, a popular real estate blog, received over 2,000 views and went into contract at the full asking price of $9,500,000 in just 24 hours.

Having recently purchased his own apartment in the East Village, Matthew discovered first hand that finding, buying and renovating an apartment can be relatively easy when you understand how all the pieces of the puzzle fit together. It is the lack of background knowledge that often creates worry and causes avoidable problems, which he eliminates by constantly keeping his clients informed of the next few stages in the process. Matthew views each real estate deal as much more than just a business transaction:

"My customers aren't just buying or selling an apartment, they are starting the next chapter in their lives, filled with new and interesting challenges. When I was in the process of buying my home I found that to be inspiring, and I strive for my clients to feel the same way."

Matthew was born and raised on Manhattan's Upper East Side where he attended Saint David's School and Trinity School. He graduated from Northeastern University in 2005 with a degree in Marketing. Having lived in TriBeCa before moving to his cooperative in the East Village, Matthew is equipped with a profound knowledge of the city that continues to grow every day. His youthful tenacity, persistence and unique marketing skills have helped Matthew and his father consistently enjoy top honors at Brown Harris Stevens.

In the News

• CURBED - July 28, 2011

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New York, NY 10022
Brown Harris Stevens Residential Sales, LLC